For the launch of Windows Azure in Australia, we hired a sky writer to write Azure in the skies above Sydney. Funnily enough, reading the Twitter stream, most people in the city thought it was a new brand of perfume being launched.

I had no idea at the time that I would be the new Partner Strategy & Marketing Manager driving Azure adoption amongst Australia’s partners. If you have, or planning to build a business on Azure, this blog is for you. I’ll include resources, things I learn being new to role and hopefully receive some feedback from you on what is going well and where we need to improve.

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About Christian Longstaff

Hi. I work for Microsoft Australia as the Azure Business Development Manager, helping partners grow their businesses with the Microsoft Cloud platform. I have been with the company for over 12 years in various partner facing, business development and technical marketing roles. This blog covers a variety of topics but I am especially interested in Partners adopting, selling, developing and supporting Microsoft Azure, but also any software, services and communities. I would love to hear from you if you have a great powered-by-Azure example, especially around Mobile, Social Media Apps or Websites. To contact me, please email christian dot longstaff at microsoft dot com